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| LEADER |
01116nam a2200277 4500 |
| 001 |
108775 |
| 005 |
20180902104831.0 |
| 008 |
071105s2004 xr |||||||||u||||czecze d |
| 020 |
|
|
|a 8025102289 :
|c 390.00 Kč
|
| 040 |
|
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|a SVG502
|b cze
|
| 041 |
0 |
|
|a cze
|h eng
|
| 080 |
|
|
|a 658
|2 h
|
| 100 |
1 |
|
|a Clemente, Mark N.
|7 mzk2004258477
|4 aut
|9 64543
|
| 245 |
1 |
0 |
|a Slovník marketingu /
|c Mark N.Clemente ; překlad Vilém Jungmann, Libuše Mohelská
|
| 250 |
|
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|a Vydání 1.
|
| 260 |
|
|
|a Praha :
|b Computer Press,
|c 2004
|
| 300 |
|
|
|a 378 s. ;
|c 21 cm
|
| 500 |
|
|
|a Přeloženo z angličtiny
|
| 504 |
|
|
|a Rejstřík v ang. jazyce
|
| 653 |
|
|
|a marketing
|a terminologie
|a slovníky
|a management
|a reklama
|a podpora prodeje
|a public relations
|a direct marketing
|a průzkum trhu
|a prodej
|
| 700 |
1 |
|
|a Jumgmann, Vilém
|4 trl
|9 30855
|
| 700 |
1 |
|
|a Mohelská, Libuše
|4 trl
|9 30856
|
| 765 |
0 |
|
|t The Marketing Glossary
|
| 910 |
|
|
|a SVG502
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| 999 |
|
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|d 108775
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| 993 |
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|c 145599
|d 2007-11-05
|f DOSP
|g 658
|h 390.00
|i Robert Glos
|j 127
|l DOSP
|n 0
|r 2023-07-11
|s 2018-03-22
|t 5
|w 2018-09-02
|y KN
|z KR
|v V
|
